2023 Pantone Color of the Year
If you haven't already noticed, we kinda live and die in color. Color trends in home decor tend to:
A. be longer living than fashion trends
B. lean more towards neutrals
C. be cyclical in that they come around again every 30 years or so. Case in point the resurgence of the earthy tones of the 70s.
Pantone is THE expert when it comes to color trends and we like to keep an eye on them just to see what may be to come in the next season of home furnishings. Last year's Color of the Year, Veri Peri was so underwhelming to us that we didn't even talk to y'all about it. Kind of a sad color that was trying to be happy, it seemed to match everyone's mood at the time. THIS year, however, we admit we were somewhat surprised at the boldness of Viva Magenta. Girl, you are speaking our language!
According to the Pantone Institute, "Pantone’s Color of The Year, Viva Magenta 18-750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative. PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit and inclusive of all."
Audacious, full of wit and inclusive of all. I mean, isn't that what we all want to be right now? Can you imagine a velvet couch or sexy wine glasses in this color? Life is too short to live in beige and gray, and we are totally on board with such a bold color choice for 2023. Check out some of our favorite products here and find more on our shop page.
We can't wait to see how this color evolves in home decor over the year and are very hopeful about the trend towards bolder colors. Maximalist design is surging; colors, textures, layers, patterns all climbing in bed together like one big co-sleeping family. It's an expected swing of the pendulum from the clean, bright, neutrals we've been spoon fed the last decade. Bring on the next iteration of the Roaring 20s!
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